Jusden has more than 13 years of experience in wine buying, sourcing, winemaking, and marketing. He trained in wine tasting and pairing with Master Sommeliers at Michelin-starred restaurants and five-star hotels while touring Europe with Lenny Kravitz.

He is Head of Buying at Tri-Vin Imports and Founder of The Wine Handlers, a wine logistics company.

Previously, he led international wine sourcing for Coles Liquor Group across more than 900 stores in Australia. Earlier, he managed BevMo!'s private label, Bordeaux, sake, and vermouth portfolios and spent more than four years as Assistant Winemaker at El Sol Winery while studying oenology at UC Davis.

Jusden holds WSET Level III Advanced and Certified Sake Professional credentials. He has served on the Coles and BevMo! tasting panels and regularly judges major wine competitions in the United States, France, and Australia.