December 10, 2021
July 5, 2022
July 25, 2022
I’m excited about the fact that everyone in the wine industry is focusing on sustainability. More organic producers are coming, people are more cautious about wine, how to source wine; its quality etc. today wine consumption is growing very fast specially among young people. They are getting more exposed to this industry. This all was not there five years ago.
I drink beer. If I am travelling than I prefer to go to a local bar and drink beer.
The challenge is to find restaurants with a good list. It’s hard to find wine from the most popular regions from France, Italy US etc. at a reasonable price and during happy hours. It’s hard to find the right wine at the right price.
First challenge for me is to find out if that particular wine is going to fit in my program or not. It should not sit in my cellar for a longer period of time. If it’s going to cost me $200 then I want that product to move fast.
Second challenge is to know Value of that wine; it’s like having that one brand which caters price and demand both. It’s tough to get top brands on time. There always a conflict between demand and availability.
Last but important point is to have Quality. If quality doesn’t meet the value then it’s of no use.
It consists of three things:
More regions are exposed to people. More programs like Master of sommelier, society of caterers etc. are increased as well. Education sector is also becoming really important.
Sauvignon blanc, chardonnay, cabernet sauvignon, oregon pinot noir etc are in demand
The USA Wine Ratings competition was introduced by Beverage Trade Network which organizes wine events worldwide. The competition aims to recognize, reward and promote wine brands that are created to identify with and target a specific wine drinker. The competition works on three major criteria; quality, packaging and value for money. For any brand to earn its space on a retailer’s shelf or a restaurant’s wine list, they must be marketable and consumer driven and not just produced in the general hope it can find enough people willing to sell and buy it. This approach of USA Wine Ratings makes the competition different from other wine competitions.
Enter your wines into 2019 USA Wine Ratings before 12 February 2019 to avail Super Early Bird Pricing. Enter Here.