Michael Garcia is a wine and spirits distribution professional with experience in district management, sales operations, account growth and brand execution. His background includes frontline distribution and retail strategy, bringing a practical commercial perspective to how beverage brands build their presence in the U.S. market.

As a USA Wine Ratings judge, Michael contributes experience assessing products within a competitive sales environment. His distribution background informs the evaluation of quality, value and packaging, supporting the competition’s focus on wines that appeal to consumers and offer commercial potential for the trade.