USA Wine Ratings Launches Exclusive Award for Own-Label Wines in Retail

18/12/2024 Highlighting innovation and quality in own-label wine offerings, the USA Wine Ratings introduces a distinct award to celebrate businesses excelling in this growing trend

The USA Wine Ratings has unveiled a groundbreaking category to honor the best in own-label wine production. The Own-Label Retailer of the Year recognizes retailers that excel in creating standout own-label wine selections, offering customers exceptional quality and variety.

This new award underscores the rising significance of proprietary wine labels, which allow businesses to tailor their offerings to meet specific consumer preferences. By introducing this accolade, the USA Wine Ratings aims to highlight the dedication of importers and retailers in delivering exceptional own-label wines that resonate with their customers.

“Own-label today goes beyond affordability—it’s a mark of trust and quality,” stated Sid Patel, CEO of Beverage Trade Network. “Retailers and importers are crafting own-label wines and spirits that rival well-known brands in quality and appeal. These offerings are tailored to meet consumer preferences while delivering competitive pricing. This recognition honors the incredible effort behind these collections and their impact on redefining perceptions of own-label products.”

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Eligibility and Judging Criteria:

Businesses must submit a minimum of 20 products to the USA Wine Ratings under the categories of ‘Importer,’ or ‘Retailer'. Eligibility for the award is automatically granted upon entry.

Evaluation Process:

  • Total medals earned (Gold, Silver, Bronze) across all entries are considered.
  • Companies must achieve an average score of at least 85% across their submissions.
  • A minimum of 20 products must be entered, with at least 4 gold medals awarded.
  • Among qualified entries, the company with the highest average score in its category will be declared the winner.

USA Wine Ratings 2024

Benefits for Winners:

Winners of these prestigious awards will receive:

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A Call to Action for Retailers:

Businesses are encouraged to showcase their private label wine collections by entering the USA Wine Ratings. By submitting their portfolio, they not only gain an opportunity to compete for these awards but also receive valuable feedback and recognition for their offerings.

This initiative by USA Wine Ratings emphasizes its mission to promote and reward wine brands that stand out for their consumer-centric approach. With a focus on quality, value, and packaging, the competition recognizes wines that retailers and consumers genuinely desire.

For more information on entering, visit the USA Wine Ratings website and submit your portfolio for evaluation.

Related Links:
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Grow your wines in the off-premise channels of the USA. The international submission deadline is May 31, 2025, and the domestic submission deadline is June 30, 2025. Here is how to enter.